A mutual exchange of value is what creates a true sale and an abiding and profitable partnership. You want to sell to them, and they want to buy from you. You don’t focus on their pain; you identify a want or a need, and you formulate a solution. When something deviates from plan; they don’t leave you.

When I think of Italy, I reminisce of getting lost on the Venetian cobblestone, tasting the most exquisite vino from Tuscan vineyards, and arguably the most vast array of opulent fashion. All come at a price, but every one of them fulfilling a passion or dream and a price worth paying - that’s valore!

I have been in sales for over two decades. I’ve sold products and services for small businesses and large corporations. I’ve managed, been managed, and I’ve trained. I do not have any one sales philosophy that I follow other than creating a mutual exchange of value. I have no issue with different sales styles - different things work for different people - capitalize on that. Just don’t ever lose site of your purpose. I aim to help small businesses or individuals capitalize on what they’re doing well and look at areas where there could be improvement.